JCERJournal of Contemporary Educational Research2208-84662208-8474Bio-Byword Scientific Publishing Pty. Ltd.10.26689/jcer.v5i10.2628ArticleDevelopment and Dissemination of Animation Production Under the Era of New Mediahttps://artdesignp.com/journal/JCER/0/0/10.26689/jcer.v5i10.2628YuanJiaqi,ChenXiaojian2021002021-11-16The growth of the information society is in line with the continuous development and progress of technology in China. New media has gradually become the mainstream of this era and has affected the production of animation. In the past, Chinese animation only relied on traditional media, but now it mainly relies on the dissemination of new media. This does not only bring challenges to the field of animation production, but also opportunities for it. This research analyzes the development and dissemination of animation production under the new media.

Chen P, 2012, Research on the Application and Countermeasures of Animation in News Communication, Zhejiang University, Zhejiang.

Wang Y, 2013, Analysis of the Status Quo and Countermeasures of Chinese Animated Short Films in the New Media Environment, Hunan University, Hunan.

Wang Q, 2016, Analysis of Film and Television Animation. Film Review, (7): 45-47.

Lu J, 2012, The Core Issues of China’s Animation Development in the Network Environment. News Lovers.

Shen K, 2011, On the New Era Digital Animation Design Technology. Exploration of Science and Technology.

Zhou Y, 2011, New Media Promotion Strategy of TV Media Brand, Guangxi University, Guangxi.

Wang S, 2006, Network Communication and Social Development, Xinhua Publishing House, Beijing.

Zhou Q, 2020, Can Old Trees Sprout New Buds – Analysis of the Dilemma and Development of News Cartoons in the Era of New Media. Research on Communication Power, (12).

Wang M, Liang Z, 2020, Research on Short Video Content Specification and Innovation in the New Media Era. Journal of Hebei Youth Management Cadre College, (06).

Hou Z, 2019, Thoughts on the Reform of College Animation Teaching in the Era of New Media. Chinese Journal of Multimedia and Network Teaching (First Issue), (12).

Yu C, Yue Z, 2015, Refers to the Deer as the Horse-Recognition of Animation Art Language and Teaching in the Era of New Media. Journal of Tianjin Academy of Fine Arts, (06).

Jin T, 2020, Research and Practice on the Construction of Design Aesthetics Courses for Digital Media Majors – Comment on “Research on Digital Media Technology and Visual Art Innovation”. Chinese Journal of Education, (08).

Ma L, 2010, On the application of Interactive Animation Based on Flash Animation Technology in Digital Media. Computer Knowledge and Technology, (18).