PBESProceedings of Business and Economic Studies2209-26412209-265XBio-Byword Scientific Publishing Pty. Ltd.10.26689/pbes.v4i3.2181ArticleObservation on the Expression of Regional Culture in Packaging Designhttps://artdesignp.com/journal/PBES/4/3/10.26689/pbes.v4i3.2181LiMing2021432021-06-18At present, regional culture has become the preference for many modern local brand packaging to accentuate design elements. This paper briefly introduces the concept of regional culture, linking it with Pu’er tea packaging designs, analyzes and probes into the value and significance of regional culture expression in packaging designs.

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