PBESProceedings of Business and Economic Studies2209-26412209-265XBio-Byword Scientific Publishing Pty. Ltd.10.26689/pbes.v7i2.6506ArticleOptimization Analysis of Human Resource Management Strategies of Nantong University, a Local Comprehensive University in Chinahttps://artdesignp.com/journal/PBES/7/2/10.26689/pbes.v7i2.6506JinFei2024722024-03-28This study analyzes the current situation and challenges of Nantong University amid the rapid development of higher education, addressing aspects such as faculty structure, administrative management efficiency, and promotion mechanisms. Through questionnaire surveys and field research, coupled with SWOT analysis and various theoretical methods, a comprehensive analysis was conducted on Nantong University’s internal and external environment. The study proposes an improved comprehensive development strategy and implementation measures, which include updating management concepts, strengthening professional training, optimizing employment conditions, and improving salary systems. Ultimately, this study provides practical strategies for human resource management and the transformational development of Nantong University and other local comprehensive universities.

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