SSRScientific and Social Research2661-43322981-9946Bio-Byword Scientific Publishing Pty. Ltd.10.26689/ssr.v7i1.9402ArticleExploration of the Development Path of Dubbing Industry in the Era of Intelligent Mediahttps://artdesignp.com/journal/SSR/7/1/10.26689/ssr.v7i1.9402DuRuidi2025712025-01-23With the rapid development of intelligent media technology, the demand for high-quality dubbing in fields such as film and television dramas, animation, and games is increasing, providing unprecedented development opportunities for the dubbing industry. However, the dubbing industry is also facing many challenges as it rapidly expands. This article will analyze the current situation and problems of the dubbing industry in the era of intelligent media, draw on the successful experience of the Japanese voice actor industry, propose specific optimization strategies, explore the feasible development path of China’s dubbing industry in the era of intelligent media, and promote its sustainable development.

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